About Us

Behind every cup of Flor a Fruto is a multidisciplinary team that combines coffee-growing tradition with science and design.

We're a family and professional team rooted in Chinchiná, Caldas, in the heart of Colombia's Coffee Region. Four generations of coffee-growing tradition stand behind us, but our vision looks forward: bringing Colombian specialty coffee to the highest global level through fermentation science, full traceability and direct trade.

The People Behind the Coffee

[ Photo: Miguel ]

Miguel Hoyos

CEO

Industrial Designer with a Master's in Coffee Economics and Science. Over 10 years connecting Colombian coffee with roasters around the world — today across 11 countries in the Americas, Europe, Asia and Oceania, and counting.

[ Photo: Cristian ]

Cristian Pabón

Lab Director

Food Engineer with a Master's in Agroindustrial Microbiology. Certified Q-Grader and SVA. Creator of the fermentation protocols that took our coffees from 82-84 to over 83.5 SCA points, with lots now reaching up to 89.

[ Photo: Andrés G ]

Andrés Giraldo

Specialty Coffee Technician

Lab analyst for export lots (physical and sensory analysis), microbiology lab assistant, and field analyst for regenerative agriculture.

[ Photo: Mariana ]

Mariana Hoyos

Graphic Designer

Responsible for Flor a Fruto's entire visual identity: branding, packaging and product design. Runs her own creative studio, El Altillo.

[ Photo: Ana ]

Ana Uribe

Sales — Sydney, Australia

Over 10 years building business relationships. Connects Flor a Fruto with the Australian market and the Pacific.

[ Photo: Andrés M ]

Andrés Muñetón

Finance and Accounting

Certified Public Accountant with a Master's in International Taxation. Advises multiple coffee-exporting companies in the region.

What Drives Us

Full Traceability

Every lot is fully traceable from the cherry on the tree to the export bag. We know exactly what happened at every stage of the process.

Science + Tradition

Fermentation protocols designed with scientific rigor, applied with the agricultural knowledge of four generations of coffee growers.

Direct Trade

We work directly with roasters around the world. No unnecessary middlemen. Relationships built on trust and quality.

Let's Talk

Whether you're looking for specialty green coffee or want to learn more about our work, we're ready to talk.

Contact Us